BLOG

BLOG

WE ARE PHOTOGRAPHERS, DESIGNERS, AND ONLINE MARKETERS.
HERE WE SHARE OUR TEAM'S WORK AND PERSONAL EXPERIENCES.
WE ARE PHOTOGRAPHERS, DESIGNERS, AND ONLINE MARKETERS.
HERE WE SHARE OUR TEAM'S WORK AND PERSONAL EXPERIENCES.
localia

Website Release: Local I'a

We have just released another website. This on is for Local I'a, Hawaii’s first and only CSF, located on the island of Oahu serving customers with fresh, local, and sustainably sourced seafood through a membership based business. Local I’a was established by Conservation International (CI) through a grant called the National Fish and Wildlife Foundation’s Fisheries innovation Fund. CI Hawaii received $100,000 to start a CSF whose goal is to support sustainable fishing livelihoods by increasing the value of local fisheries, improving consumer access to fresh, local, responsibly caught seafood from sustainable fisheries (Local I’a, 2017).

Local I’a is not run by fishermen, they are an intermediary program that brings the product from partnering fishermen, who abide by “Pono” fishing standards, directly to consumers. Local I’a’s fishing standards incorporate indigenous Hawaiian fishing practices and globally recognized standards from the Monterey Bay Seafood Watch and Marine Stewardship Council program (Local I’a, 2017).

Local I’a is committed to providing consumers with access to complete knowledge of their product. With every product, consumers will be able to know where their fish is coming from, how many days it’s been out of the water, and who caught it; this is called “bait to plate” traceability. Each catch that arrives at the dock is tagged with a special code that indicates where, when, and whom it was caught by. Every fish has a tale, which is certainly true for every fish distributed by Local I’a. This supply chain makes it possible for consumers to know their fishermen and the story of their seafood. Fishermen who are typically behind the scenes become the face of the products. Fishermen who are apart of Local I’a are paid a fair price that allows them to have a livable wage. It’s a win-win situation.

Through education and increased transparency of the seafood supply chain, Local I’a will work to improve public awareness of ocean and fisheries conservation by changing consumption behavior away from non-sustainable, imported seafood toward local, sustainably caught seafood. Even through Hawaii is surrounded by ocean, more than 60% of seafood sold in Hawaii is imported (Honolulu Magazine, 2014). With the technical expertise and startup funding from CI, infrastructure for business will be established. Profits from the business will be directed toward ocean stewardship and sustainable fishery initiatives (Conservation.org, 2014).

See it published: Local I'a
 
 

SERVICES PROVIDED

DEZCOOL℠ is a web services company specializing in managed care tech support, online digital marketing, web design, and webmaster support.
  • Website Design
  • Webmaster Support
  • SEO (search engine optimization)
  • SEM (search engine marketing)
  • SMM (social media marketing)
  • Onsite & Offsite SEO
localia1
NEWSLETTER
Full Mailchimp integration tocapture leads and email marketing campaigns.
localia2
ONLINE STORE
An e-commerce section that can be expanded to an unlimited amount of items.
localia3
TESTIMONIALS ELEMENT
An easy to use testimonials section that can be easily manipulated.

We provide managed computer support, online marketing services, webmaster services and web design and development for joomla websites.

CSF HawaiiCommunity Supported Fishery HawaiiLocal Seafood HawaiiHawaii Sustainable Seafood

Pin It
dezcool
Grow your business by getting more leads, making more sales, and generating higher profits.
Our team's mission is to connect businesses to their customers and to assist in their reliance on technology.
dezcool
Grow your business by getting more leads, making more sales, and generating higher profits.
Our team's mission is to connect businesses to their customers and to assist in their reliance on technology.

designed by  developedbydezcool